Seminar Expert: Lack of Information Available to Help Beginners Organize the Perfect Seminar
Whilst I have been researching and writing my ebook, Seminar Blueprint, I have been absolutely amazed at how little information there is out there on the subject of actually organizing seminars.
You can find plenty of information on public speaking at seminars, creating presentations for seminars, there are hundreds of consultants and companies to organize your seminar but I did not find one really in depth bit of information on actually organising your seminar. I think the largest I found was a 4 page write up, which although it had most of the main headings there was probably on average 2 paragraphs to each.
Then I got to thinking, whilst I was looking at a great website about creating presentations, this is all very well but what good is a great presentation if the person doesn’t know how to organize a seminar or workshop in the first place, what good is a great presentation if there is no-one there to see it or when you get there the venue is awful.
Creating Content for Articles or Ezines Effortlessly
The benefits of writing as a marketing strategy have been well documented. Articles build credibility, provide lots of links back to your website, and can generate business for you. All good stuff. This is all well and good as long as you have something to write about – right?
Finding content ideas can be one of the dilemmas that stops us from making the most of writing as a marketing opportunity. But I can assure you that each on you has enough content already on hand to write dozens of articles. You just need to know where to look.
Here are 5 areas you can look
Client questions
Any client who has ever asked you: “How would I ……” is giving you the basis for an article. Answering “how to” questions provides real world solutions to real situations, exactly what the reading public want to know about.
To turn a short answer into a longer article, simply:
* Begin with the background or context to the situation
* describe when and how the situation occurs