Tag Archives: Staying On Course
Why Hire a Public Relations Firm
You’re ready to promote your company. You know the ins and outs of your business, but you don’t know the media. So what should your next move be? You can give it a try yourself (the least attractive option), hire … Continue reading →
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Tagged Advertising, Advice, Business, Internet Marketing, Marketing, Media Relations, Media Training, Pr, Public Relations, Public Relations Campaign, Staying On Course
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Working With Your Media Relations Firm – Realistic Expectations and Avoiding Misconceptions
You’ve hired a firm and are excited, but anxious. You’ve paid them the first month’s retainer fee in advance. You’ve signed a letter of agreement, and now you’re committed. What if they don’t do their job? What if they’re just … Continue reading →
Posted in Public Relations
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Tagged Advertising, Advice, Business, Internet Marketing, Marketing, Media Relations, Media Training, Pr, Public Relations, Public Relations Campaign, Staying On Course
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Working With a Media Relations Firm – the Greatest Misconceptions II
II. I Can Only Work With A Public Relations Firm Who Specializes In My Field. Whereas I would rather hire a PR firm that had some knowledge in my particular specialty, I would never discount a company purely because they … Continue reading →
Posted in Public Relations
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Tagged Advertising, Advice, Business, Internet Marketing, Marketing, Media Relations, Media Training, Pr, Public Relations, Public Relations Campaign, Staying On Course
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