If you are starting a business or own a business and want to drum up more sales and new customers the best way to do it is with promotional gifts. But what kind of promotion gifts guarantee a return on the investment.
Simple items like an engraved detachable keychain can really be an effective marketing tool. Not only are they easy to use, they are unique and do something no other keychain can. That’s the kind of message you want your customers to recieve.
Promotional gifts can’t be boring or too flashy because that reduces the amount of trust consumers will place in your and your products. Remember, the promotional item reflects your business and its principles because it has your name on it. So, choose something that has value, will be seen and used everyday and is highly efficient but does something no other item like it can.
The detachable keychain (sometimes called a valet keychain) does just that. It is unique because the keychain is made to detach, thereby giving the owner the option to leave one set of keys at home, while they take their gym locker or country club locker keys along.
You can use engraved detachable keychains for several things, like for giving a spare set of keys to a friend or the dog walker, or for shed, vacation home and motorcycle keys. Just add the keys to the detachable keychain then take it with you when you need them, and leave them home when you don’t.
If your kids are constantly borrowing the car, don’t give them your entire set of keys, give them part of the detachable keyring. For a vacation, store all kinds of travel keys like the hotel, locker, and rental car on both ends of the detachable keyring. Then you can take only the sets you need when you go out, and you can share them with the kids or your spouse.
A personalized detachable keychain with your engraved company logo will relate to your customers because they can all use something flexible, simple and useful in their lives. The valet detachable key ring is also small enough and affordable enough so you can buy plenty of them, but it is a substantial gift. So customers are not just going to forget about it, they are going to hold onto them longer and therefore will see your brand much longer.
Potential customers like to see ingenuity and they don’t like inexpensive, flimsy stuff. So, next time you plan a promotion, give out higher quality promotional gifts like the detachable keychain and you will have better results.
Steve Johnson works for Smith Family stores which sells promotional business gifts and items including the detachable keychain, and valet keychain and corporate golf gifts along with office supplies, and motivational awards.